Our Story
Mission
Supporting independent mortgage broker firms by providing them with a full range of cost-effective tools and services and helping them grow and carry out their daily tasks.
Objectifs
Supporting the growth and success of independent mortgage brokers in Quebec.
Efficiently supporting our independent broker firms in regulatory matters and structural optimization.
Utilize tools to efficiently approach independent cabinets to help cut down on administration and increase advisory service and capacity.
Our history
The new project by CHIQ, the network for consolidating independent mortgage broker firms in Quebec, aims to offer an innovative concept that will allow mortgage brokers to work in an environment perfectly suited to their needs.
By promoting mortgage brokering, reducing time spent on administrative tasks, and providing effective protection and tools, CHIQ aims to lighten the burden for professionals in the field. Leading this project is Gilles Bouillon, founder, Chairman of the Board, and CEO. With 34 years of experience in the financial sector, including as the founder of Planiprêt Hypothèques, and his academic background at the École des Hautes Études Commerciales (HEC).
Gilles Bouillon is a recognized expert in the field. His experience as Vice President of the PEAK Financial Group and his passion for creating tools and solutions to help brokers better serve their clients make him the ideal leader for this ambitious project.
Values
Integrity
As a fundamental value of the network, the independent mortgage firms of CHIQ must demonstrate integrity and adopt an attitude that promotes respect, honesty, transparency, fairness, and freedom of experience.
Quality
To uphold the commitment to quality that CHIQ has been built on, the network strives on a continuous basis to optimize the services and tools offered to its members, while also ensuring that the work performed by its member brokers adheres to the highest industry standards.
Competence
To protect the public and meet the evolving demands of consumers, all member firms of CHIQ must demonstrate an excellent ability to integrate and apply their knowledge and skills.